Challenge Legendary fashion icon Alexander Julian knows how to design clothing. When he needed to design a way to introduce his new American Modern apparel line to retailers across the country he came to Silverman Group.
Solution Knowing that image is everything in the fashion industry, we developed a presentation campaign and materials to help buyers visually feel the emotion and power of the evolution of American modernism.
Result The line successfully sold in to major apparel retailers across the country.
What We Did Concept, design, creative, copy writing, photography, media and execution.
